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Lessons in the Leno Failure
Frank Magid... Another Side of the Man
Morning TV Weather Coverage
Whitney Houston Coverage... Too Much?
Music Sets the Tone for CBS Evening News
I rest my case... More on Why Local Newscasts are Getting Easier to Ignore
Local Newscasts are Getting Easier to Ignore
Social Media Segments on TV are a Turn-off
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Are we turning into a nation of couch iPotatoes?
What is it about "free" that you don't like?
NAB and Social Media on TV
When I Met Dick Clark
Don't Be Afraid to Hire Reporters Like Mike
Katie vs. Sarah: The Morning News War
Small Screens Drive Viewers to Big Screens
THE NEW TV SHOWS ARE (ALMOST) HERE!
Be Ready for the Tide to Turn
Note to NY: Your Local Affiliate is the Place to Turn in Severe Weather
Writing that Could Be Fatal to Your Career
Whitney Houston Coverage... Too Much?
Don’t try this at home...
Learning from the NFL's Success with Viewers
Follow-up: CBS This Morning 2 Weeks Later
Tornadoes? There's an app for that.
Are Your Local News Anchors Losing Their Appeal?
Thoughts on The CBS Morning News – Day 2
National News Viewers Turning to Network News
Happy New Year!
Is Your Station Ready for the Ball?
The Invention that Changed Television
When Topicals Get Shortchanged
GRPs Not Always the Best Measure
Music Sets the Tone for CBS Evening News
Parting Shots and Thoughts from Bruce
Social Media Segments on TV are a Turn-off
New Position Should Be Better Than the Old One
Stop the World, I Want to Get Off
Sweeps Die? Not Anytime Soon.
A Really Good Thank You Ad
Election Results: Give 'em to me on my BlackBerry
Election Results - Give Me the 3 Fs!
Pet Peeves and Market Research
Battle for the Small Screen
The Resurrection of Free TV
Lessons from Brett
Why Hire a Talent Coach?
Bears and Blackberries (and Local News)
When Neighbors Call Their Favorite TV Station
Reporter, a.k.a. Multi-media Information Gatherer and Distributor
Targeted Studies the Trend in Media Research
News viewers are a lot like Netflix customers
Covering News with Social Media
Trucks, Pigs and Local TV News
Don't Be a Railroad
It's Time to Make a Change
News Media Gatekeepers In a NY State of Mind
An Upbeat May for Local Television
What's Your Digital Identity INSIDE Your TV Station?
Messages Lost in a Sea of Creativity
Local TV News a Commodity? Not hardly.
Morning News Promotion - Hold the Toast
What Does Fed's Broadband Plan Mean for Local TV?
Clean Delivery Isn't Enough
Local TV: A Common Currency
Casting Characters
Frank Magid... Another Side of the Man
Super Bowl Ads: Entertaining or Effective?
Local News and the Populist Uprising
I rest my case... More on Why Local Newscasts are Getting Easier to Ignore
Local Newscasts are Getting Easier to Ignore
Teenagers are Media Content Animals
What the Red Cross Can Teach Local TV Stations
Lessons in the Leno Failure
What Is Your TV Station Worth To Your Viewers?
Local TV's Rising Price of Retransmission Consent
Entrepreneurship in Media
Morning TV Weather Coverage
Local Television and the Wright Brothers
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