Jill often stops people in their tracks with one simple question, “What’s in it for the viewer?” It’s that kind of input that can help clients stay focused in their promotional efforts. Her professional background in marketing, advertising and broadcast consulting gives her a unique perspective to help stations more clearly and effectively communicate with their audience. But it’s her friendliness, optimism and sense of humor that makes all of the hard work a lot more fun.
From big picture brand development to day-to-day promotional tactics, Jill has a knack for helping stations use their research to create meaningful, targeted messages that will attract and keep viewers. email Jill
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